Color psychology is the study of how color influences emotions and behavior in people. Different emotions and psychological impacts are associated with each color. Color psychology examines how a person’s attitude, decision-making process, mood, or particular response might be affected by color.
Pink
Sweet, innocent, sensitive, passionate, playful, and loving
Blue
Depth, trust, loyalty, confidence, intelligence, and calmness
Yellow
Clarity, optimism, warmth, sunshine, joy, happiness, intellect, cheerfulness, and energy
Red
Youthful, excitement, bold, powerful, energy, passion, desire, speed, strength, love, and intensity
Black
Trustworthiness, dependability, security, integrity, and calmness
White
Purity, nobleness, cleanliness, softness, and freshness.
Orange
Friendly, cheerful, confidence, joy, enthusiasm, happiness, creativity, determination, and stimulation.
Purple
Imaginative, creative, wise, royalty, power, nobility, luxury, wealth, extravagance, and wisdom.
Blue
Dependable, trust, strength, depth, trust, loyalty, confidence, intelligence, and calmness.
Green
Mature, peaceful, graceful, wealth, health, serenity, prestige, and abundance.
Brown
Earthiness, natural, simplicity, and rustic
Gray
Neutral, power, elegance, reliability, intelligence, modesty, scientific, balance, calm, maturity, and cold.
